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Showing posts from April, 2018

Target Audience

Target audience  DEMOGRAPHICS -Gender -Age -Ethnicity -Spending power -Race VOGUE target audience Gender - 18-30 because it is high-end fashion which attracts young adults. Age - female because the primary colour is pink which attracts female buyers. Ethnicity - British and American because the woman in the main picture is British but the magazine itself is from America. Race - They have lots of models from different races to make everyone included. Spending power - £3.99 - reasonably cheap for a magazine. Allows people with high and low spending power to buy it. Hobbie - fashion, design TopGear target  audience Gender - male because cars stereotypically attract a male people Age - 15-20 because the background is a more animated one which doesn't attract older men Ethnicity - British because TopGear is a British programme with British presenters. Race - Spending power -

Persuasive language techniques

1 persuasive language powerpoint   2 magazine techniques  

Magazine key terms

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Glossary Term Explanation advertorial Advertising material that is designed to look like editorial. In the UK, this is covered by a BSME code of practice and must be labelled as 'advertising promotion' audience The people that you want to reach. bleed Printed matter that extends beyond the trimmed edge of a page. The bleed area is usually 3mm beyond the trimmed size of a page body copy main text on a page byline The headline and text of a second less important story in a magazine or paper. classified advertising Advertising sold by the line or column centimetre (as opposed to display advertising). Adverts grouped according to content. Caption/anchorage An explanation of a photo or diagram. coverline Gives more information about the headline and article – used to make you read on. cover mount A gift stuck to a magazine's f...